LED Furniture for Outdoor Exhibitions: Brightening Up Your Space
Most businesses know about indoor exhibitions, and you may have even attended one yourself. But what about outdoor trade shows? They’re similar in design and purpose, but outdoor exhibits require a little more planning.
One of the most popular exhibition design trends is the use of LED lighting, so we’re dedicating this post to how you can use LED outdoor furniture to enhance your brand.
So, if you want to stand out from your competitors, read on – because we’re about to offer some enlightening tips.
Why Are Outdoor Exhibitions More Challenging?
Outdoor exhibitions give you more space to work with, and they’re ideal for those summer days when people want to be outside. However, you should be aware of some drawbacks to this type of event.
Firstly, outdoor exhibitions rely on good weather, and while many event managers will use a large gazebo, this might mean that you need a secure stand. Leaflets and other marketing materials might blow away, and that’s not exactly professional!
Another thing you’ll need to consider is the way you use technology. Many outdoor spaces won’t have electrical outlets, so you’ll need to bring your own equipment or use battery-powered lighting.
The critical thing to remember is outdoor exhibitions are often busy and full of excited attendees. But, while they’re a great space to showcase your business or products – you need to make sure you plan everything perfectly.
One great option for making your stand shine is to use LED outdoor furniture.
What Is LED Outdoor Furniture?
LED is one of the most popular forms of lighting because it’s a lot more energy efficient than traditional light bulbs. Another reason people choose LED furniture is that it enhances a space and creates an effortlessly cool, contemporary look.
While LED lighting offers so many benefits, it has the chance to shine when it’s added to furniture. There are some fantastic designs available, and the futuristic look is ideal for forward-thinking brands that want to portray themselves as industry leaders.
How Can You Use LED Furniture?
LED furniture can be used at both indoor and outdoor events, making it a highly versatile solution for your business. Even if you’re unsure how you want to use the lights, they’re more flexible, and most have dimming features.
If you’re operating them in cold conditions, you won’t have any issues because the lights will still perform. Better still, they actually use most of their energy for light, which is much better than the traditional bulbs that convert 90% of their power to heat.
In terms of safety, LED lights operate on a low voltage setting, which is highly beneficial for outdoor events. If any water comes near a high voltage light installation, it could cause electric shocks but LED lights are safer.
Most importantly, LED lights are highly customisable, so you can tailor them to whichever setting suits your brand best. LED furniture is particularly popular because it omits a subtle and colourful light, which enhances the aesthetics of your space.
Let’s look at some of the most important benefits LED outdoor furniture can offer.
Showcase Your Products
When you’re selling a product, it’s vital that people can get a good look at it. This is especially true for brands that depend on the aesthetics of their products as a selling point.
For example, clothing, decorative items and brands that operate in these areas know that there’s a lot of competition. However, illuminating your products with LED plinths means you can make sure that everyone can see them.
Attract People To Your Stand
Large outdoor events have so many companies with stands, so it’s only natural that people will want to find a place to sit. As LED lighting is bright and clear, people will notice it when they want to rest somewhere.
If someone decides to rest at your stand, it’s only natural that they’ll look around at your products and any information you display about your brand. In some cases, this could be enough to start a conversation and potentially generate a sale.
Be Unique & Original
Nothing get’s someone’s attention like originality. Consumers love it when a brand does something different, and while LED lighting might not seem like a huge step, it sets you apart from other brands.
Which LED Lighting Is Best For My Stand?
There are so many fantastic designs to choose between for LED light-up garden furniture.
Here are some favourites from our previous clients.
Illuminated Blob Chair/Sofa
Unique in design and ever so inviting, a blob chair is the epitome of contemporary style. Its simplistic style is perfect for your visitors, and they’ll be able to look around your stand.
If you’d like more space for your visitors, you can add a blob sofa with the same rounded design, but it can accommodate more people.
Blob Coffee Table
Who wouldn’t want to learn more about your services with a bright and vibrant blob coffee table? The table won’t take over your space at 63cm wide and 33cm high, but it adds an exciting twist to a functional item.
Curved and Rounded Seating
Curved seating achieves a more streamlined look, and it can fit around your display so people can take everything in. If you have a circular exhibition display, the seating will bring it to life, and you can position multiple seats so people can read your leaflets or try out your products.
Other Furniture Options
You might also want to add some decorative items, such as an illuminated wine glass, which will set the mood for drinks based businesses. Or, you can keep it simple with an illuminated poser table and expo corners.
There are so many things you can do with LED outdoor furniture, and it can really bring your stand to life in so many ways. Whether you choose to use it indoors or in an outdoor exhibition, you can set yourself apart from the competitors and bring attention to your business.
Now all you need to do is choose your furniture!