What Makes A Good Art Exhibition?
An exhibition is perfect for artists and photographers to showcase their work and generate interest from agents and buyers. However, to make the right impression, you need to focus on creating the right theme and atmosphere for your exhibition.
There’s a lot to consider, but we’re here to clarify everything and help you create something unique.
Read on to find out what makes a good art exhibition.
Define Your Budget
The first step is to figure out how much money you have to spend, as it helps you determine the size and scope of your exhibition.
If you’re working with a limited budget, you’ll need to be more creative in how you use your resources. For example, you could look for free or low-cost venues or ask friends and family to help set up and promote.
Planning is vital when working within a budget – make sure you allow enough time to source materials and get quotes from suppliers.
Choose A Space That Works For You
The first step is to find a space that works for you, which means you should consider the room’s size, shape, and style as it sets the tone for your exhibition.
For example, if you’re displaying large paintings, you’ll need a good-sized room with high ceilings, but an intimate setting will be better for smaller paintings.
The space should also reflect your art, ensuring the right people appear. For example, an artist specialising in fine art would be best showing their work at a gallery or exhibition space, while a modern artist could choose an old warehouse.
Create A Focal Point
When people walk into an exhibition, they should be able to see what it’s about immediately. If you can achieve this, you’ll be more likely to form connections with people and secure more sales.
Your focal point could be a large piece of art placed in the centre of the room or a series of smaller pieces that tell a story.
You should also use lighting to your advantage, as it can help create a mood and make certain pieces pop. For example, if you’re displaying black and white photographs, spotlights would make them stand out more.
Think About The Flow Of The Exhibition
When planning an exhibition, thinking about the flow is essential as you want people to move around the space easily.
An excellent way to achieve this is by avoiding dead ends and having a natural path that leads people through the different sections. You can use signage or barriers to guide people too.
It’s also worth considering how long you want people to spend at the exhibition. If you want them to spend a lot of time there, make sure there are plenty of things for them to see and do.
However, having fewer things to look at would be better if you want people to move through quickly.
Choosing The Right Artwork
Of course, the critical component of any art exhibition is the artwork itself. When choosing what to display, you should consider the overall theme and tone of the event.
For example, if you’re exhibiting modern art, you’ll need to ensure all the pieces fit that style. It wouldn’t make sense to mix a few modern pieces with traditional ones as it would confuse people.
It’s also important to consider the size and placement of the artwork. For example, large paintings should be hung on walls alone, whereas smaller pieces can be grouped together.
It would be best if you also thought about how the artwork will be lit, as this can have a significant impact on how people see it.
Choose The Right Exhibition Equipment
Let’s not forget that you’ll also need to source exhibition equipment, including stands, lighting and art display panels.
Exhibitions are notoriously tricky to plan because you have to set the right mood and create a functional display that doesn’t overcrowd the art.
If you plan ahead, you can get the right balance and make the display work for you, but a lot of people make the mistake of buying equipment instead of renting it.
With rentals, you can save money and take advantage of a professional team that knows how to support you. If you’re looking for high-quality stands and exhibition panels, UK company Conex supplies fully customisable equipment at cost-effective prices.
Renting is much more convenient, and you won’t need to worry about storage space.
Create A Plan/Schedule
Creating a plan or schedule for the exhibition will help you stay organised and on track so you don’t miss any important details.
Your plan should include everything from the date and time of the event to a list of artworks on display. The exhibition stand should also fit in with the rest of the space and not overcrowd others, as artists won’t be happy if you compromise their work.
The plan should help you stay on track and give you more time during the exhibition to speak to buyers and agents.
Enjoy The Experience & Learn From It
Lastly, don’t forget to enjoy the experience and take everything in. It’s so easy to get caught up in the planning and preparation, but it’s important to remember why you’re doing it.
Art exhibitions are a great way to connect with people, learn more about the industry and potentially sell your work.
Most importantly, they’re a chance to take inspiration from more experienced exhibitors and reflect on what you can do to make your exhibition display better for the next time.
The Bottom Line
Art exhibitions don’t have to be a headache; they can be an excellent opportunity to show the world what you’re made of. Many artists have to deal with setbacks, but these exhibitions give talented people a chance to build successful careers.
If you’d like to discuss our rental services, please don’t hesitate to contact our friendly team. We’re ready and willing to help and guarantee a cost-effective and reliable service bespoke to your needs.