What to consider when planning your exhibition stand design
When you are attending an exhibition, it is essential that you have thoroughly planned your exhibition stand well in advance of the event itself.
Perhaps you’ll liaise with colleagues before deciding on the final set-up of your exhibition stand, or perhaps you’ll take the design into your own hands. You’ll of course need to take your budget into account, however, a small budget is no reason why you shouldn’t have an exhibition stand that stands out from the crowd.
Whether you are going it alone or have a large team behind you, take a look at what to consider when planning your exhibition stand design.
The venue of your exhibition is undoubtedly an essential part of planning your exhibition stand, and will undoubtedly play a huge part in targeting your desired consumer.
Conex work with a range of clients, from those looking to exhibit at small trade shows, to huge venues like London’s Olympia and Birmingham’s NEC, and can help design bespoke exhibition stands to suit your company’s requirements. Ultimately, no matter where your exhibition stand is located, you should aim to design a stand that gets noticed.
Many businesses often overlook the issue of flooring for their exhibition stand. However, a good choice of exhibition flooring can make the difference between a captivating exhibition stand that has a professional edge, and a dull exhibition stand that is best avoided.
Conex offer a range of exhibition flooring solutions, including carpet, laminate and illuminated flooring, so you can choose a type of flooring that best suits your business.
When it comes to exhibition stand walling, there is a huge amount of choice. Conex are experts in temporary walling solutions and offer numerous different exhibition walling for hire. Our temporary exhibition walling includes: low wall, slatwall, wipe wall and black exhibition wall, to name just a few. Therefore, it is possible to hire a type of temporary walling to suit your requirements exactly.
Wipe walls, for example, are an excellent choice for interactive exhibition, where the use of a whiteboard is useful, while black exhibition walling is a great choice of contemporary exhibition walling.
The best way of choosing your exhibition walling is to decide what you are showcasing and workout the best walling to emphasise your product and business.
You’ll also want to think about whether any exhibition accessories would compliment your exhibition stand. Perhaps you will provide a free glass of Champagne, a free tea or coffee, embellish your stand with lights or artwork, or perhaps furnish your stand with some illuminated furniture? Here’s some of the best exhibition stand accessories to help your business stand out at trade shows.
Contact us at Conex
If you would like some more information on what to consider when planning your exhibition stand design, or perhaps you’d like some design advice, please do not hesitate to contact us at Conex and we’ll be happy to help.